Trademark registration Archives - Finaccle Blog https://finaccle.in/blog/tag/trademark-registration/ Financial services | Accounting services | Legal services in India Mon, 04 Nov 2024 12:37:50 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.2 Protecting Your Intellectual Property Through Filing for Trademarks, Patents, and Copyrights https://finaccle.in/blog/protecting-your-intellectual-property-through-filing-for-trademarks-patents-and-copyrights/ https://finaccle.in/blog/protecting-your-intellectual-property-through-filing-for-trademarks-patents-and-copyrights/#respond Mon, 04 Nov 2024 12:37:49 +0000 https://finaccle.in/blog/?p=1474 trademark registration

In today’s competitive business environment, protecting intellectual property (IP) is essential for long-term success and brand preservation. IP rights safeguard creations, inventions, and brand identity, enabling businesses to maintain their market position and avoid unauthorized use of their innovations. Understanding the different types of IP—trademarks, patents, and copyrights—and their significance is crucial to developing a comprehensive IP protection strategy.

1. Trademarks: Establishing Your Brand Identity

A trademark is a unique identifier for your brand—such as a name, logo, slogan, or design—that distinguishes your products or services from competitors. By filing for a trademark, you gain exclusive rights to use this symbol in the market, safeguarding your brand from imitators and counterfeiters.

Benefits of Trademark Registration:

  • Exclusive Ownership: Secures your rights to the brand name or logo, preventing others from using a similar mark in a way that could confuse customers.
  • Nationwide Recognition: Your trademark is recognized across India, offering protection even beyond your local market.
  • Legal Protections: Registering a trademark allows you to take legal action against unauthorized users, which can discourage misuse.

For businesses in major cities like Mumbai, Chennai, Hyderabad, and Pune, where market competition is high, establishing a trademark ensures brand consistency and recognition. For example, trademark registration services in Mumbai or trademark registration services in Hyderabad provide support in protecting your brand in these regions.

2. Patents: Protecting Innovations and Inventions

Patents are essential for companies that invest heavily in innovation. A patent grants the inventor exclusive rights to manufacture, use, or sell the invention for a specific period, typically 20 years from the filing date. This exclusivity can deter competitors from copying or profiting from your inventions.

Benefits of Patent Registration:

  • Competitive Edge: Patent protection offers a monopoly on your invention, giving you a unique advantage over competitors.
  • Revenue Opportunities: Patents can be licensed or sold, creating revenue streams for your business.
  • Investment Attraction: Investors are more likely to support businesses with protected, innovative products.

Filing a patent can be complex and may require expert guidance. Patent applications must meet strict requirements and be thoroughly documented, so partnering with experienced IP attorneys or advisory services can ensure successful registration.

3. Copyrights: Safeguarding Creative Works

Copyright is critical for creators who want to protect their original works—such as music, films, art, and literature. Copyright law grants creators exclusive rights to reproduce, distribute, and display their work. Copyright does not require formal registration, but registering it provides a public record and legal benefits.

Benefits of Copyright Protection:

  • Exclusive Rights to Copy and Distribute: Copyrights prevent unauthorized reproduction of your work.
  • Financial Benefits: Copyright owners can earn revenue through royalties, licensing, and distribution agreements.
  • Protection for Life Plus 60 Years: In India, copyright lasts for the life of the creator plus 60 years, ensuring long-term protection.

Trademark Registration Services in Key Cities

To meet the growing demand for IP protection, trademark registration services in Chennai, Mumbai, Hyderabad, and Pune offer tailored support to businesses across industries. These services include consulting on the filing process, conducting comprehensive trademark searches, and navigating legal obstacles. Whether a business is newly launched or expanding, these local services can simplify the trademark process, ensuring that your IP is fully protected.

1. Trademark Registration Services in Mumbai
Mumbai, as India’s financial capital, is home to numerous brands across diverse sectors. Trademark registration services in Mumbai help businesses protect their brand identity amid fierce competition and ensure that their trademarks are well-protected within Maharashtra and beyond.

2. Trademark Registration Services in Chennai
Chennai’s growing tech and manufacturing sectors make IP protection a priority for local businesses. Trademark registration services in Chennai offer expertise to entrepreneurs and established companies in securing and enforcing their trademarks.

3. Trademark Registration Services in Hyderabad
Hyderabad, with its burgeoning pharmaceutical and IT sectors, relies heavily on innovation. Trademark registration services in Hyderabad support these industries by offering a robust legal foundation for protecting brand names and logos.

4. Trademark Registration in Pune
Pune’s expanding automotive and education sectors have created demand for trademark services. Trademark registration in Pune provides businesses with the necessary tools to register, manage, and defend their trademarks within the region and across India.

Steps to Register Your IP

  1. Identify Your IP: Determine if you need trademark, patent, or copyright protection based on the nature of your intellectual property.
  2. Conduct a Search: For trademarks and patents, conducting a thorough search ensures that your IP doesn’t infringe on existing rights.
  3. File the Application: Submit a well-prepared application to the appropriate regulatory body, which may include IP India for patents and trademarks.
  4. Monitor and Defend: Once registered, monitor your IP for potential infringements. Consult legal experts to enforce your rights if needed.

Final Thoughts

Protecting your intellectual property through trademarks, patents, and copyrights is a vital step in building a sustainable business. For businesses in cities like Mumbai, Chennai, Hyderabad, and Pune, utilizing local trademark registration services can ensure smooth registration and enforcement of your IP rights. Partnering with expert services in these regions allows you to focus on growth and innovation while ensuring that your IP is safeguarded against unauthorized use.

Taking these measures helps secure your unique assets, keeping your brand identity and creative innovations safe and granting you the peace of mind to thrive in a competitive market.

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Complete Guide To Trademark Registration Online https://finaccle.in/blog/complete-guide-to-trademark-registration-online/ https://finaccle.in/blog/complete-guide-to-trademark-registration-online/#respond Tue, 03 Jan 2023 10:33:05 +0000 https://finaccle.in/blog/?p=1197

Trademark registration online aids organizations in safeguarding their brand identities and fighting off imitators and fake goods. Since consumers utilize brand identity to evaluate and compare companies, trademark registration is a crucial component of the current business environment. All organizations strive to develop distinctive strategies to set themselves apart from the competition. Without their recognizable logos and brand names, can you picture what companies like Apple or Samsung would seem like?

These companies rely on such branding techniques to be memorable and increase client loyalty. As a result, maintaining success depends on preserving brand reputation from damage. Businesses can obtain exclusive rights to use their brand name, logo, and other visual symbols by trademark registration online. In this blog, you will understand why you ought to get trademark registration online through trademark registration process.

What does trademark mean?

A trademark is any logo, symbol, word, or combination of words, symbols, and numbers that distinguishes a brand from others in the market. Furthermore, trademark registration online prevents competitors from utilizing identical names or logos, making it a crucial piece of intellectual property for an organization. Additionally, they help businesses create a thorough brand identity by letting shoppers connect different visual elements with their goods.

For startups registered as MSMEs under the Udyog Aadhaar Scheme, the Department for Promotion of Internal Trade and Industrial Policy recently lowered the application fee for trademark registration online in one class by 50%.

What are the benefits of getting trademark registration?

  1. Easy identification of a product or service
  2. Grants brands the exclusive right to use distinctive visual features
  3. Ensures quality of a product and service
  4. Helps in promoting and marketing goods and services
  5. Provides legal protection against products that are fake or copied
  6. Facilitates the launch of a product into new markets and market segments
  7. Makes it possible for the organization to develop stronger goodwill, reputation, and dependability

You need not worry about how to register trademark in Surat or how to register trademark in India! Access experienced assistance with our team of professionals at Finaccle who will walk you through each step of the process at a very affordable cost!

What are the types of trademark?

The following are the types of trademarks that organizations or brands can register:

  1. A picture, symbol, 3D shape, or letters
  2. Sound marks in audio formats
  3. Using letters and numbers together to represent a brand
  4. Brand name
  5. Graphic design or a logo

Application for trademark

Any person, company, or other legal entity that trades in goods or services may submit a trademark application. Additionally, the trademark registration process might take anywhere from 18 to 24 months to complete.

Companies can highlight their trademark registration by including the ® (registered symbol) after successful registration. In order to ensure the legal protection offered by the Trademark Office, organizations will also obtain a registration certificate. A registered trademark also has a ten-year validity period from the filing date, and trademark owners must renew their trademarks to maintain protection.

What are the documents required?

  1. Trademark or logo copy
  2. Information about the application
  3. Details of the products and services to be registered
  4. Date of usage on the application (if used it)
  5. If required, a power of attorney

What is included in the trademark registration online process in India?

  1. To avoid having application rejected, applicants must first check to discover if similar trademarks are already in use before applying.
  2. Individuals must file an application to the Indian Trademark Registry after selecting a trademark. It also has offices in Kolkata, Mumbai, Delhi, Chennai. The government now permits organizations to submit applications online. It is advised to seek aid of a professional at Finaccle!
  3. In addition, the examiner carefully reviews each application after receiving it and conducts a thorough examination for somewhere between 12 to 18 months. The trademark is published in the Trademark Journal after the examination.
  4. Individuals have the option to oppose the trademark registration during this time. The applicant will be required to appear at a fair hearing and defend their right to register the mark if there is an opposition.
  5. The TM Office issues a registration certificate upon successful clearance, after which you may use the ® symbol. However, the applicant must renew the trademark every ten years in order to maintain protection.

Why Finaccle can prove to be useful for you?

Trademark registration process takes a long time and involves plenty of paperwork. However, it guarantees the sustainability and safety of the goods and services associated with your brand. As a result, organizations should rely on qualified services to acquire trademark registration.

Finaccle provides a complete package that makes it simple for organizations to safeguard their brand identification. Get trademark registration process done with Finaccle! You need not worry about how to register trademark in Surat or how to register trademark in India! Access experienced assistance with our team of professionals at Finaccle who will walk you through each step of the process at a very affordable cost!

Not only  trademark registration, you can also benefit from our services in the FinancialAccountingLegal and Taxation domain! Ask us any doubt you may have! For more updates, follow us on the following platforms. Share this blog and for more, stay tuned!

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Trademark Registration Online In India For Business https://finaccle.in/blog/trademark-registration-online-in-india-for-business/ https://finaccle.in/blog/trademark-registration-online-in-india-for-business/#respond Fri, 30 Dec 2022 09:08:28 +0000 https://finaccle.in/blog/?p=1182

Trademark registration process takes time and requires continuous maintenance. Laws governing trademarks are helpful in enforcing and regulating legal rights relating to brand-building elements including logos, symbols, and business names. Trademark registration online gives you the right to sue anyone who tries to use a similar trademark to yours and stops others from doing the same.

Why is trademark registration important for businesses?

Reasons which make trademark registration crucial and essential for businesses are that it promotes its distinctive identity, aids in developing customer trust and loyalty, provides legal protection for your brand’s identity, prevents unauthorized usage of it and is a valuable asset on a whole.

Application for business trademark registration

Anybody who wants to claim ownership of a trademark may submit an application for trademark registration online. One could create:

  1. A name that is unique
  2. A term which does not accurately convey the nature or quality of good or service
  3. Numbers, letters, or a combination of the two
  4. The legal claim to trademark ownership
  5. Symbols or gadgets
  6. Monograms
  7. A phrase or device combined with a single color or a combination of colors
  8. Marks that make up 2D signs
  9. Product shapes and packaging
  10. Sound marks

How to submit an application in the trademark registration process?

  • The initial step in starting the trademark registration process is a trademark search. It helps in finding similar or identical trademarks in the same class. Finalize a trademark.

  • Next, choose a class with great care. You must choose a specific class or sector from the 45 available trademark classes from the Trademark Registry in order to register your trademark.

  • Review of all the information after the trademark application is submitted is done by the examiner. Then, a go-ahead for publication in the trademark journal is given. Any person or organization may object to the trademark registration process. Trademark authorization certificate will be granted (if no objections). It will have a 10-year validity period.

  • The applicant has 30 days to react to the notice if there is opposition because of similar trademarks. In response to the notice, a hearing date will be made public so that the applicant can make their case for trademark registration.

You need not worry about how to register trademark in Surat or how to register trademark in India! Access experienced assistance with our team of professionals at Finaccle who will walk you through each step of the process at a very affordable cost!

Documents and information needed for business trademark registration

  1. Name of the applicant
  2. Name and objective of the business
  3. Brand’s name/ slogan/logo
  4. Registered address
  5. Identity proof (Aadhaar card, driving license, passport, voter ID)

Some frequently asked questions

1.What kind of trademark applications are typically rejected?

Your trademark will be rejected if it’s the same as an application that already exists, would offend religious sensibilities, contains geographical names, or contains common words. It would also be rejected if there was a chance it might lead to misunderstanding.

2. When should I use the TM symbol?

You can use the TM symbol as soon as you submit the application and get an acknowledgement. After completing the trademark registration process, you can use the ® symbol.

3. Do I need to do the trademark registration online in my own name?

While big firms would rather do it in the name of the company, many startup founders register it in their own names. This is due to the uncertainty surrounding a start-up’s future.  The trademark would be valid no matter how the company is doing, if it is owned by the founder. But in this instance, a trademark license agreement is necessary.

4. By when will I be able to register my trademark?

The approval process for a trademark might take anything from six months to 1 year. However, if we can obtain all the information and documentation as soon as possible, we can apply and begin utilizing the TM sign within a few days.

Conclusion

Trademark registration in India is open to all parties, including individuals, companies, and organizations which are charitable. If you don’t establish and protect a unique brand identity for your business, it may be difficult to stand out in the modern marketplace with your products or services. Hence, you need to do trademark registration online. With Finaccle, you can get your trademark registration process done.

You need not worry about how to register trademark in Surat or how to register trademark in India! Access experienced assistance with our team of professionals at Finaccle who will walk you through each step of the process at a very affordable cost!

Not only  trademark registration, you can also benefit from our services in the FinancialAccountingLegal and Taxation domain! Ask us any doubt you may have! For more updates, follow us on the following platforms. Share this blog and for more, stay tuned!

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Steps For Trademark Registration Online In India https://finaccle.in/blog/steps-for-trademark-registration-online-in-india/ https://finaccle.in/blog/steps-for-trademark-registration-online-in-india/#respond Mon, 26 Dec 2022 09:18:06 +0000 https://finaccle.in/blog/?p=1087

In this blog, we have explained how to register trademark in India by completing trademark registration online.

Meaning of a trademark

A trademark is whatever you use to set your products apart from those of competitors, including words, colors, logos (device marks), shapes of goods, sounds, and 3 dimensions. To put it another way, a trademark is any phrase, word, logo, symbol, image, design, or combination of these that serves to identify the brand that owns the rights to a certain product or service. A trademark gives a service, product, or business a distinctive identity. They stand out from the crowd thanks to this unique identity.

An individual or a company may complete the trademark registration process. The Trade Marks Act of 1999, introduced the legal process of trademark registration online

Steps in trademark registration

Step-1

– Documents required for registration

  • Documentation that the proposed mark may be used in another nation
  • A power of attorney must be signed and submitted by owner
  • A properly filled application form
  • When applying for a sole proprietorship business, the applicant’s information, the proprietor’s identification proof (PAN card, Aadhaar card, name, address, nationality, etc.,) may be submitted
  • Proof of address for businesses
  • Location, nature and purpose, of business for trademark registration online
  • In the event of a corporation, small business, startup, or other entity; COI, and, if the business is a partnership firm, a partnership deed

Step-2

Cost of the process

Various fees are levied at each stage. You shall have to pay for trademarks searches, filing of application, professional help and also if the Trademark Registry rejects your application.

Step-3

– Select and register your own brand name

When you submit an online application to the government website, you will receive an immediate acknowledgement there. Choose a trademark carefully. Later changes will be time- and costly.

Step-4

– Conduct trademark search

When choosing a trademark, check if it is distinctive by conducting a trademark search. If another person has already registered a trademark that is close to or identical to yours, you must amend or modify yours before continuing. If the trademark is distinctive, the classification procedure may start.

Step-5

– Trademark classification

Trademark Registry’s 45 classifications exist. To determine the class to which the business belongs one can use it.

Step-6

– Preparing the trademark application form and submitting documents

Examples include business identity verification, a copy of the trademark, proof of claim, and power of attorney.

Step-7

– Filling the application form

When filing documents electronically, the acknowledgement is available right away. After this, one can use the Trademark symbol (TM).

Step-8

– Advertisement or publication in the Trademarks Journal

The Controller General (of Patents, Designs, and Trademarks) lays down rules and guidelines, which is verified by the Trademark Officer in the application. A trademark objection notice will be sent, if any issues exist or details are required. Within 30 days after receiving the notice, you must respond, justifying your position and offering sufficient evidence to support it.

If the officer is satisfied with the reply, the trademark will be published in the Indian Trademark Journal by the Registrar. 

Opposition must be filed within 90 days or, in some situations, 120 days of the date of publication. If not, they will set up a hearing where you will have to represent yourself using a trademark attorney.

Step-9

Trademark registration or receiving a certificate of trademark registration

If no opposition is there within the allotted 90 days, the Registrar will accept your trademark application and issue Certificate of trademark registration. It shall bear the Trademark Registry’s seal. A form acknowledgement is also given within 15–20 days.

The R symbol takes about 2 years to be received, however the trademark symbol is available within 3 to 4 days of application.

An allocation number is then assigned, which can be tracked online. It takes about 1.5 to 2 years to register a trademark through the trademark registration process.

Step-10

– Renewal

Trademark has a validity of 10 years from the date of application. Trademark renewal is done 6 months prior to the expiry date.

Conclusion

Trademark registration process entails many steps and a considerable financial investment. With Finaccle, get trademark registration online. Don’t worry about how to register trademark in Surat or how to register trademark in IndiaAccess experienced assistance with our team.

Not only  trademark registration services, you can also benefit from our services in the FinancialAccountingLegal and Taxation domain! Ask us any doubt you may have! For more updates, follow us on the following platforms. Share this blog and for more, stay tuned!

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Know This About Trademark Registration Online In India https://finaccle.in/blog/know-this-about-trademark-registration-online-in-india/ https://finaccle.in/blog/know-this-about-trademark-registration-online-in-india/#respond Mon, 19 Dec 2022 09:54:48 +0000 https://finaccle.in/blog/?p=1043

Users are only permitted to use a trademark exclusively in connection with the product or service classes for which it was registered. Trademark registration online in India is open to all parties, including individuals, companies, and organizations which are charitable. If you don’t establish and protect a unique brand identity for your business, it may be difficult to stand out in the modern marketplace with your products or services. Hence, you need to do trademark registration online. We’ll walk you through the trademark registration process in this blog. Continue Reading!

One way to efficiently and distinctively promote your products or services to the general public in the form of words, marks, or taglines is through the use of a trademark. It’s an inexpensive approach for marketing your product. An image, letter, slogan, or color scheme could be used to give your products a name or identity. However, when a third party starts using the trademark without your permission, managing it becomes challenging. This is said to be a trademark infringement. Hence, it’s important to take trademark registration services affordably in India.

Purpose of trademark

  • By putting the product in contact with a renowned manufacturer, it ensures the quality of the product and service
  • Gives brands the sole right to use the distinguishing graphic elements
  • Assists in advertising and marketing products and services
  • Offers legal protection against fake or copied products
  • Aids in the introduction of a product into new markets and market segments
  • It enables the company to gain a better reputation, dependability and goodwill

Examples of trademark types

  • A logo, photograph, 3D shape, graphic design or letters
  • Audio formats with sound marks
  • Representing a brand with a combination of letters and numbers
  • Name of the company

Trademark infringement

There are several views on trademark infringement. Occasionally, but not always, another party will infringe upon your exclusive right. In order to learn the truth, it is crucial to evaluate the legal provision to ascertain what amounts to infringement and what does not.

Trademark infringement :- Drawbacks

Since we all reside in the second-most populous country in the world, it can be challenging to monitor who else is using our trademark. Additionally, when someone else uses our trademark, they frequently change it so that they can use it for their own business, which makes it harder to challenge the trademark on the surface. These factors increase the difficulty and complexity of maintaining a trademark portfolio. Using another person’s trademark is considered trademark infringement in India, which is wrong and prohibited.

Two of the various ways that trademark infringement can harm the owner are the loss of the original owner’s reputation and company value. Customers who feel deceived without realizing it is not you who is doing it will be unhappy when a trademark infringement decreases the quality of your product. In this way, as clients start switching to a different brand, the value of the current business starts to decline. Trademark owners seek the assistance of experts who can manage their trademark portfolios and keep an eye out for unethical behavior because of all the unethical strategies employed by their competitors and to reduce any costs associated with business growth.

Trademark infringement :- Guidelines

  • Trademark infringement happens when one of your trademark confuses the general public because it is identical to another registered trademark
  • Using a mark that is similar to or nearly so for a product constitutes infringement
  • Using a mark that is confusingly similar to a well-known brand constitutes trademark infringement, regardless of whether the mark is applied to goods in the same class
  • When a registered trademark is utilized in any kind of commercial, its reputation suffers
  • The use of a trademark to describe the nature, amount, or quality of a good is not considered trademark infringement
  • Using someone else’s words, but doing so is not covered by trademark registration. The opposing party cannot raise a trademark registration. Hence, you need to get the trademark registration process done at a reasonable price

In order to avoid all these consequences of trademark infringement, you can consult Finaccle for trademark registration at an affordable price.

Conclusion

A trademark should raise the perceived worth of the products and services offered by your company and increase brand recognition.  At this point, you ought to be aware of the trademark infringement. As you create your trademark strategy, you should keep these points in mind. This will help you regardless of whether you already have a trademark or intend to receive trademark registration services for one in India.

If you’d rather hire experts to handle it for you, than take the chance of making mistakes, you can always get in contact with Finaccle if you want to register your trademark in India quickly and easily. You don’t have to worry about how to register trademark in Surat or how to register trademark in India, complete the trademark registration online process with us! We not only render trademark registration services but also those related to the Financial, Accounting, Legal and Taxation domain! Contact us today and don’t forget to share this blog on the platforms below! Ask us any queries you may have!

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Get Trademark Registration Online Done For Your Brand Slogan https://finaccle.in/blog/get-trademark-registration-online-done-for-your-brand-slogan/ https://finaccle.in/blog/get-trademark-registration-online-done-for-your-brand-slogan/#respond Mon, 05 Dec 2022 06:40:56 +0000 https://finaccle.in/blog/?p=958 Advertising significantly influences any brand’s ability to leave a lasting impression. Advertisements using memorable phrases, slogans, or taglines are far more effective than others. A catchy slogan may ultimately become a crucial component of your brand’s identity and for precisely that reason, you ought to get trademark registration online done by using trademark registration services.

Let’s evaluate every factor that goes into the registration of a slogan as a trademark.

How can slogans/ taglines benefit a company?

Slogans are a group of words that are used in combination with a brand name or logo to make a unique impression. Slogans serve as a helpful tool for keeping the brand in the minds of customers.

Many have utilized slogans, catchphrases, and taglines to stir up interest in their target market. Before we discuss legal protection of a slogan, let’s first understand the significance of a slogan for new businesses.

What is the importance of trademarking a slogan?

The points listed below highlight the importance of trademarking a slogan for your brand :-

1. Increased credibility 

When you trademark a slogan, your brand’s credibility rises and people begin to link the phrase to your brand name, particularly if the slogan is completely one of a kind.

2. More likely to stay in the public’s memory

Similar to the television commercials, catchy slogans might cause us to repeat them in our minds. People will begin to recognize your brand by its tagline if it has a memorable, unique phrase. For instance, when you hear someone say, “I’m Lovin’ It” you generally think of McDonald’s first.

 3. Protection against infringement

It is extremely difficult to defend the fine line between infringement and inspiration when it comes to mind creations. It is crucial to take all essential precautions to preserve the brand if your slogan has contributed to your branding. You can obtain exclusive legal rights to use a slogan that is essential to your branding by trademarking it.

4. A legal document proving ownership

You have the sole right to protect your slogan from infringement by third-party imitators after you have legal proof of its ownership.

Do you know any court cases where a company won a case because of trademarking? Comment below!!

Basic criteria for trademark registration of a slogan

Trademarking a slogan is subject to the following conditions :-

  • Your brand must be easily recognizable from the slogan. Take AMUL, for instance, whose tagline “The taste of India ” has become quite popular over time.
  • Before registering a slogan as a trademark, ensure it does not describe the goods or services you deal in. For instance, Red Bull was successful in having its slogan registered despite the fact that the tagline, “Red Bull Gives You Wings” is in no way descriptive of an energy drink.
  • A slogan can be registered as a trademark if it is not sufficiently distinctive but has gained a completely new meaning due to widespread use and brand goodwill. “Because you’re worth it” ( L’Oréal ), can be confused for a quote of inspiration. But because the slogan has earned the brand a lot of goodwill via its use, it has become distinctive and is now a registered trademark slogan.
  • For the phrase to be registrable, it must be widely used in the market while promoting the brand.

How to register a trademark in India for a slogan?

The process for trademark registration online of a slogan is the same as that for registering your brand name or logo.

The steps consist of:

  • Filing the TM Application
  • Examination by the Registrar
  • Responding to the Examination report within one month 
  • Show Cause Hearing
  • Publishing an advertisement in the TM Journal
  • Third-Party Opposition
  • Registration or Refusal 
Parle Agro and PepsiCo Battle Over Being Bold!

The slogan “For the Bold” was a registered trademark of Pepsi Co. Nacho Chips – Doritos had made heavy use of the slogan in both production and marketing. Parle Agro invented a drink named “B Fizz” in the year 2020. With the slogan “Be the Fizz! For the Bold!” They rapidly began marketing the brand. Against Parle Agro, Pepsi Co. filed a lawsuit for Rs. 2 crore.

This instance demonstrates the value of legal protection and the need for trademark registration online!

How did PepsiCo safeguard its reputation as well?

Pepsi is a soft drink sold under the Pepsi Co. label. Thums Up and Coca-Cola, however, are both marketed under the label of Coca-Cola. The tagline “Ye Dil Maange More!” was used in Pepsi Co. campaign launched, and it helped Pepsi’s branding rocket. A few months later, however, Coca-Cola released a new ad campaign that made fun of the Pepsi product by utilizing the phrase “Ye Dil Maange No More” The court ruled in favor of Pepsi Co., which had sued for infringement of its slogan, and protected its reputation by passing an injunction order against the mocking advertisement.

With Finaccle, you can get your trademark registration process done. You need not worry about how to register trademark in Surat or how to register trademark in India! Access experienced assistance with our team of professionals who will walk you through each step of the process.

Not only trademark registration services, you can also benefit from our services in the Financial, Accounting, Legal and Taxation domain! Numerous clients have benefited from our assistance leading to the growth of their work, and you could be the next!

Ask us any doubt you may have! For more updates, follow us on the following platforms. Share this blog and for more, stay tuned!

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